---
title: CMG Blog - Advice & Observation | Branding
description: Branding |
---

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# CMG Blog - Advice & Observation

![CMG Blog](https://blog.cmgpartners.com/hs-fs/hubfs/Insights_Images/CMGBlogHeader-391820-edited.jpg?width=748&name=CMGBlogHeader-391820-edited.jpg "CMG Blog")

## [Revolutionizing CMG| CMG Partners](https://blog.cmgpartners.com/blog/2016/01/25/2183/)

 Posted by [Mark Schweitzer](https://blog.cmgpartners.com/blog/author/mark-schweitzer) on Jan 25, 2016 5:00:42 PM

[![](https://blog.cmgpartners.com/hubfs/CMG_Logos_and_Branding/CMG_Solid_Blue_Purple.png)](https://blog.cmgpartners.com/blog/2016/01/25/2183/)

Turning the page on the calendar year coincides with a page turning for CMG. To kick off 2016, we are introducing our new brand, new website, and new(ish) name.

[Read More](https://blog.cmgpartners.com/blog/2016/01/25/2183/)

 Topics: [Branding](https://blog.cmgpartners.com/blog/topic/branding), [CMG](https://blog.cmgpartners.com/blog/topic/cmg)

## [Brand Strategy in Acquisition](https://blog.cmgpartners.com/blog/2015/12/17/brand-strategy/)

 Posted by [Mike Johnson](https://blog.cmgpartners.com/blog/author/mike-johnson) on Dec 16, 2015 8:34:20 PM

Evaluating the assets of a potential acquisition is one of the fundamental components of any due diligence process. However, in the midst of conversations around capital equipment, intellectual property or financial resources, brand can be left as the forgotten asset. Oftentimes, the topic of brand comes up only after one of the following occurs:

[Read More](https://blog.cmgpartners.com/blog/2015/12/17/brand-strategy/)

 Topics: [Branding](https://blog.cmgpartners.com/blog/topic/branding), [Brand Strategy](https://blog.cmgpartners.com/blog/topic/brand-strategy), [Due Diligence](https://blog.cmgpartners.com/blog/topic/due-diligence)

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