CMG in the News

Strategic Pricing: An Alternative to Unsustainable Price Cuts

Posted by Stephen McPhail on 12/11/15 1:41 PM

Read the article. "While bottom of the barrel promotions may help bring in customers, they’re hardly a sustainable, long-term solution. That’s where a model called “strategic pricing” comes in.

Read More

Topics: Pricing

Read all about it! 

CMG's partners and consultants make frequent contributions to marketing, customer experience, and business media. Check back here often for :

  • Contributed articles
  • Interviews with CMG experts 
  • Reporting on our CMO's Agenda research

Recent Articles